Analytics Navigating the Marketing Landscape in 2024 Michael Della Penna Jan 2, 2024 The shifting sands of consumer behavior demand the undivided attention of brands and marketers as we head into 2024. My top predictions for the…
SaaS The Future of Customer Engagement: Understanding how Independent Software Vendors (ISVs) Operate Austin Talley Dec 22, 2023 The way businesses engage with customers is an ever-evolving practice, and depending on how it’s conducted, it can have a direct reflection on…
Technology SANDSIV Spearheading AI-Powered Human Experience Solutions PRNewswire Dec 6, 2023 The CX innovator Celebrates Year-End Success reshaping Experience Data (ED) Analysis SANDSIV a global pioneer in Voice of the Customer (VOC) and…
Machine Learning Sprinklr and infinit.cx Partner to Deliver AI-Powered Contact Center and Customer Experience… Business Wire Nov 17, 2023 New partnership will help brands in the DACH (Germany, Austria, and Switzerland) transform their businesses with Sprinklr Service -- the first CCaaS…
Technology Understanding Personalization at Scale to Meet Customer Expectations Chloe Cheau Nov 15, 2023 Providing seamless, personalized user experiences is a requirement for all companies. Customer expectations are set by the last great experience they…
Technology Sprinklr Optimizes Social Media Customer Service for Vueling Business Wire Oct 26, 2023 Sprinklr the unified customer experience management (Unified-CXM) platform for modern enterprises, announced that Vueling – a Spanish airline and…
Martech AiThority Interview with Sara Richter, CMO at SAP Emarsys Sudipto Ghosh Oct 13, 2023 Hi, Sara. Welcome to the Interview Series at AiThority.com. Please tell us a bit about your role at SAP Emarsys. For those who don’t know us, SAP…
Customer Experience How Brands Can Build an Integrated Customer Experience That Bridges Physical and Digital Mike Welsh Sep 20, 2023 Brands are embracing Phygital Customer Experience strategies — and it's transforming the way consumers access goods and services. The experiences and…
Natural Language How AI is Revolutionizing Customer Service for Businesses Brian Sathianathan Aug 31, 2023 Customer service stands as a crucial pillar today, directly shaping customer satisfaction and loyalty. However, the conventional methods of customer…
Customer Experience AIThority Interview with David Lambert, VP & GM, Strategy & Growth, APAC, Medallia Sudipto Ghosh Aug 21, 2023 AI-driven customer experience management software companies are ruling the SaaS marketplace. These companies leverage AI to serve CX marketers,…