Technology The Cookie’s Already Crumbled – So What Are Advertisers Waiting For? Thomas Ives Nov 20, 2023 With the first stages of Google’s ‘Cookiegeddon’ less than two months away, digital advertisers are still scrambling to find solutions that will…
Machine Learning Consumers Pay 4X More Attention to CTV Ads When They Are Contextually Targeted with AI PR Newswire Oct 27, 2023 Consumer Study Conducted by Alliance for Video-Level Contextual Advertising Found that Viewers Presented with Contextually Relevant Ads Have 300%…
Machine Learning Seedtag Launches Industry First Generative AI Capability for Contextual Dynamic Creatives PR Newswire May 18, 2023 Seedtag, the leading global contextual advertising company, has launched a powerful new generative AI capability that gives brands and agencies the…
Technology Teads Enhances Brand Suitability Capabilities Through Partnership With Integral Ad Science AIT News Desk Dec 13, 2022 New collaboration enhances Teads’ ability to avoid unsuitable content while maximizing reach for advertisers and supporting quality journalism.…
Technology Seedtag Increases US Footprint, Selects Adelaide as Attention Measurement Partner AIT News Desk Nov 7, 2022 Seedtag, the leading contextual advertising company, is strengthening their competitive positioning in the U.S. by partnering with attention…
Native and Programmatic Advertising Seedtag announces Marcelo Cataldi as new Director of Sales and Partnerships in Miami AIT News Desk Oct 11, 2022 Seedtag, the leader in contextual advertising in Europe and Latin America, has strengthened its leadership team by hiring Marcelo Cataldi as Director…
Native and Programmatic Advertising Seedtag Raises Over €250 Million from Advent International AIT News Desk Jul 27, 2022 Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has raised over €250M in funding from private equity investor…
Native and Programmatic Advertising Seedtag Acquires KMTX to Boost Contextual Performance for Advertisers AIT News Desk Jun 14, 2022 Seedtag the leader in contextual advertising in EMEA and LATAM, has announced the signing of a definitive agreement to acquire 100% of the shares of…
Native and Programmatic Advertising Seedtag and Nielsen Research Finds Contextual Targeting Boosts Consumer Interest in Advertising by… AIT News Desk May 11, 2022 Seedtag the leader in contextual advertising in EMEA and LATAM, and Nielsen, the audience measurement expert, reveal research that shows that…
Native and Programmatic Advertising Seedtag Takes Brand Safety Lead With Upgraded Image Recognition Technology AIT News Desk Mar 23, 2022 Seedtag, the leader in contextual advertising in EMEA and LATAM, has upgraded the image recognition capability of its in-house developed technology, …