QNX Sound offers an unparalleled software platform for innovation in audio-based entertainment, comfort, communications and safety features; unlocks new revenue opportunities for automakers

BlackBerry Limited announced the launch of QNX Sound, an innovative development platform that decouples audio and acoustics software from the vehicle hardware to give audio designers and engineers complete creative freedom to deliver new and exciting in-vehicle sound experiences.

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QNX Sound enables automakers to consolidate all audio and acoustic functions seamlessly and cost-effectively within the main software stack of the software-defined vehicle architecture, using pre-integrated and pre-tested core technologies. This includes a complete out-of-the-box library of automotive acoustics functional modules for telephony, safety alerting, noise reduction, sound enhancement, media playback, etc. The software foundation not only provides more control over quality and functionality of these services, but it also includes advanced tuning tools with a graphical programming interface that unlocks endless signal processing creativity. For the first time, this offers an entirely software-driven foundation for automakers to explore new audio-based services and collaborations with technology companies and multimedia content providers to bring new, value-add features into the vehicle, opening new opportunities to create new revenue streams from the activation of optional features – or to upgrades from base audio to a branded premium level – as on-demand or subscription services.

“In the software-defined vehicle age, audio becomes a new playing field for innovation and differentiation,” said John Wall, Senior Vice President, and Head of QNX at BlackBerry. “QNX Sound is the ultimate digital audio platform for the automotive industry and the most comprehensive foundation available for innovation. Through it, we enable automakers to explore new business opportunities and exciting collaborations that will truly appeal to and excite the end user.”

QNX Sound is the only software-defined audio and acoustics solution for the automotive industry that has been fully tested in production and pre-integrated in next generation System on Chip (SoCs). The platform is pre-integrated with BlackBerry QNX Real Time Operating System (RTOS) and QNX Hypervisor and includes an audio extension mechanism that allows 3^rd party signal processing suppliers to compile and deploy their own c-code algorithms. Furthermore, it is pre-tested with leading measurement and simulation equipment suppliers and industry open standards, like VirtIO to support sound design, tuning and signal flow design capabilities for exciting new features both in the cloud and, eventually, on hardware targets.

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Hendrik Hermann, Vice President Automotive at Dirac, shares his enthusiasm for revolutionizing car audio, saying: “At Dirac, our passion is to unlock the untapped potential in every audio system, particularly in cars, where great sound is a vital part of the experience. Working hand in hand with the team at BlackBerry QNX, we’ve integrated a fully scalable Dirac plug-in featuring all our technologies that seamlessly integrate with the QNX Sound platform. This collaboration empowers OEMs with easy access to our solutions, maximizing fidelity and immersion, and offers the flexibility to continually enhance and refresh the in-car audio experience for listeners.”

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[To share your insights with us, please write to sghosh@martechseries.com]

The post BlackBerry Introduces QNX Sound, an Audio and Acoustics Platform for Software-Defined Vehicles appeared first on AiThority.

Clearer sound. Less background noise. Effortless connectivity.

Starkey continues to lead the hearing industry into a new era with Evolv AI, Starkey’s award-winning line of hearing aids. Now with clearer sound quality, more background noise reduction, improved 2-Way Audio capabilities, and a simplified remote fitting portal, we’re making it more effortless to experience Starkey Sound™ wherever you are.

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“We believe that Evolv AI is the best sounding, best performing hearing aid available, backed by more clinical evidence than ever before,” said Sara Burdak, Au.D., Chief Audiology Officer and Executive Vice President of Product Strategy at Starkey. “And now we are taking the best to the next level. The new enhancements effortlessly offer patients innovative technology, along with improvements to our patient fitting software and telehealth capabilities that enable the hearing care provider to serve their patients better than anyone else. We are continuing to redefine hearing healthcare for the decade ahead.”

Evolv AI’s always-on, always-automatic signal processor still makes up to 55 million personalized adjustments every hour — but now delivers the clearest Starkey Sound yet, and less background noise. Already a leader in wind noise reduction, this new technology offers improvements that result in an unprecedented additional 40% reduction in noise energy for wind and machine noise*, which makes a huge difference when it comes to comfort and clarity. Additionally, updates to the on-demand feature, Edge Mode, make it even clearer in noisy environments like cars and other vehicles. Now, wearers can enjoy clearer speech and reduced noise at their fingertips — wherever and whenever they need it.

“While Evolv AI was groundbreaking technology, at Starkey, we never stop innovating and improving to help others hear better and live better,” said Achin Bhowmik, Ph.D., Chief Technology Officer and Executive Vice President of Engineering at Starkey. “When a person experiences hearing loss, one of the first things their brain often loses is the ability to understand speech when there are background noises, especially wind or machine noise. The new technology in Evolv AI provides the clarity the brain craves in these difficult listening situations. Evolv AI is designed to help the brain adapt and retrain to understand speech in difficult environments.”

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Evolv AI has been updated to deliver 2-Way Audio in every wireless style. Now patients can take and end calls directly from their Evolv AI hearing aids. Plus, hearing aid microphones pick up and stream their voice directly back to iPhone and iPad,** allowing seamless hands-free conversations. The enhancements also allow Evolv AI wearers to pair easily with Android devices, which saves time and creates a better overall experience for providers and patients.

Finally, enhanced TeleHear™ remote programming makes it easier and more convenient to get service and have adjustments made from the comfort of home.

Additional features of the enhanced Evolv AI product family include:

• Fall Alert and Voice Reminders at all technology tiers
• First in industry to offer health and activity tracking
• Higher rechargeable battery capacity
• Up to 50% less current battery drain in noisy conditions
• Thrive app usability enhancements

“At Starkey, we are dedicated to delivering the best hearing experience possible,” said Starkey President and CEO Brandon Sawalich. “That is why Hear Better, Live Better is much more than a tagline. It’s our commitment to helping patients have deeper connections to their loved ones and the world around them.”

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[To share your insights with us, please write to sghosh@martechseries.com]

The post Starkey Launches Next-Level Better Hearing appeared first on AiThority.