Technology Deloitte Digital’s Latest Research Forecasts Generative AI’s Transformation of Content Marketing PR Newswire Oct 11, 2023 Early Generative AI adopters see a 12% return on Generative AI investments Deloitte Digital's new research on Generative AI in Marketing Content…
Technology Is Your Beautiful Content Going into a Black Hole? Sarah Dale Sep 21, 2023 A recent study found that 75 percent of online content from brands gains zero marketing traction—and yet the resources being invested in such content…
Martech How Publishers Can Turn Engagement Into Revenue With First-Party Data Cory Munchbach Sep 19, 2023 It’s no secret – understanding readers’ consent preferences and delivering personalized content and ads are key to better experiences. However,…
Natural Language Why Brands are Relying on ChatGPT to Create Engaging Content for Email Newsletters AIT Staff Writer Aug 21, 2023 Email newsletters are a staple in any modern digital marketing toolkit. Without doubt, email newsletters remain a marketer's go-to content…
Machine Learning Adopt AI, or Be Left Behind NinjaTech Aug 17, 2023 The AI wave isn’t coming, it is already cresting. AI is the most rapidly-adopted technology that has ever been created. ChatGPT achieved 100 million…
Machine Learning Five Guidelines for Marketers Using ChatGPT and AI Tools to Create Successful Campaigns and Content Stephanie Shreve Jun 16, 2023 Just two months after OpenAI released ChatGPT, the conversational artificial intelligence (AI), one hundred million users signed up, setting a new…
NFT Deloitte Report: 83% of Creators Want Multiple Revenue Streams and Higher Share of Income from Brand… Sudipto Ghosh Apr 24, 2023 The creator economy is gaining massive traction among freelance artists, influencers and brand advocates. Working in the creator economy is a beaming…
AI Machine Learning Projects Unlocking Generative AI for Marketing and Sales Jayashree Jayashankar Apr 5, 2023 Digitization is at its sophisticated best. Last month was incredibly big for Generative AI. First, Microsoft launched Viva Sales, a generative…
Technology Generative AI Will Amplify PR Pros’ Creativity Zach Cutler Mar 28, 2023 The rise of generative AI in knowledge and creative work is transforming the way people approach communication and content creation. Specifically,…
Technology Sprinklr Named a Leader in the 2023 Gartner Magic Quadrant for Content Marketing Platforms for the… Business Wire Mar 20, 2023 Sprinklr , the unified customer experience management (Unified-CXM) platform for modern enterprises, announced that it has been named a Leader in the …